Victoria's Secret Fashion Show

About

The highly anticipated return of the Victoria’s Secret Fashion Show, marking the brand’s first live runway event after a six-year hiatus. I designed environmental graphics for a high-profile relaunch, utilizing a massive kinetic hero screen with rotating 180° panels and two ultra-wide parallel displays that spanned the entire length of the runway.

Year

2024

Client

Victoria's Secret

Role

Motion Designer

Motion Design

Motion Design

Motion Design

I designed and animated the visual identity for the Atelier segment, featuring a guest performance from LISA, and created high-impact performance graphics for Cher. My role involved navigating the technical complexity of the kinetic stage, ensuring seamless visual continuity as the hero screens rotated to facilitate model entrances and exits, ultimately bridging the gap between high fashion and architectural, experiential motion design.

I designed and animated the visual identity for the Atelier segment, featuring a guest performance from LISA, and created high-impact performance graphics for Cher. My role involved navigating the technical complexity of the kinetic stage, ensuring seamless visual continuity as the hero screens rotated to facilitate model entrances and exits, ultimately bridging the gap between high fashion and architectural, experiential motion design.

I designed and animated the visual identity for the Atelier segment, featuring a guest performance from LISA, and created high-impact performance graphics for Cher. My role involved navigating the technical complexity of the kinetic stage, ensuring seamless visual continuity as the hero screens rotated to facilitate model entrances and exits, ultimately bridging the gap between high fashion and architectural, experiential motion design.

Key Credits

Production Partners
Bureau Betak
Done + Dusted

Key Credits

Production Partners
Bureau Betak
Done + Dusted

Key Credits

Production Partners
Bureau Betak
Done + Dusted

Next work

Google TV CES

Google TV CES

Google TV CES